Transactional SMS

A Transactional SMS is a non-marketing automated text SMS. it helps Businesses to support their customers with good experience. This type of SMS is generally used for confirmation, welcome SMS messages, and shipping updates.

What is Transactional SMS?

A Transactional SMS is a text message text message sent by businesses or organizations to notify customers about a particular activity or transaction. This message normally includes details just as the amount of transactions, the time, and the date.

They give real-time updates on the activities of purchases, bill payments, and withdrawals, and bill payments. This type of SMS Send OTP information to the patient.

Types of Transactional SMS:

As a brand, you can use transactional SMS for many non-marketing objectives, such as:

Assist in getting access to accounts with one-time password details.
Completes the order to make sure all is okay.
Cancel and confirm ticket booking
A greeting gives a positive message to the customers for effective communication.
Allow verifying debit and credit card updates on bank accounts.

Benefits of Transactional SMS:

People read it very fast: Most of the people read text messages within 3 minutes. it’s truly beneficial and fruitful for the business.
It assists people: The transactional message helps people in numerous ways. It helps the brand to interact with more people. Then you can build a strong brand image.
It’s suitable: This type of SMS is effective communication for updates, alerts, and confirmations.

Why Transactional SMS?

Businesses use transactional SMS to send important real-time information and notifications to their customers.

Customer engagement: By giving timely updates, businesses can improve the satisfaction of their customers and build trust.
Automation: Transactional SMS can be automated to send messages based on particular triggers.
Compliance: Transactional SMS helps businesses adhere to regulatory standards by providing a transparent and auditable communication record.
Maximum open rates: SMS messages are normally opened and read within minutes. Ensuring essential information to connect with customers.

Uses of Transactional SMS?

Transactional SMS is utilized to convey important details such as order confirmations, bank transactions, appointment reminders, and OTP verifications.

This type of SMS is important for ensuring timely interaction and improving the customer service experience. It has high delivery open rates.

The educational organization uses this type of SMS to inform parents and students about the important announcement.

Comparison between Transactional and promotional SMS:

Transactional SMS makes possible transactions and provides important information, while promotional SMS promotes products, services, or events. Transactional SMS is automated and triggered by user actions, while promotional SMS expresses attracting and retaining customers through targeted marketing efforts.